Articles in Category: Mail & Fulfillment

Geographic Targeting with Every Door Direct Mail

Every Door Direct Mail

One of the key ingredients to any successful direct mail campaign is the list. A relatively new product from the USPS makes it easier and more affordable than ever to use geographic targeting for your next mail campaign. Every Door Direct Mail or EDDM is unique in that the mail list recipients are based entirely on location. It’s an ideal Read More…

USPS Promotes EveryDoor Direct Mail

The United States Post Office is strongly promoting their EveryDoor Direct Mail program.This saturation style mailing provides a cost effective way to communicate to every mail address or “EveryDoor” for a certain geographical area. The advantages include no list to buy or no need to address each individual mail piece. A generic address suffices in getting each mail piece delivered. Read More…